07 August 2025

Editors note...

In this edition, we spotlight a sobering yet essential analysis of why South Africa’s poultry export strategy still hasn’t taken flight.

We unpack the underlying causes of sluggish export growth and explore what it will take to unlock new markets and drive sector-wide growth.

Also featured: our latest Poultry Analysis, offering a deep dive into local trade statistics, market access developments, and the global conditions shaping poultry trade.

Policy Without Progress: Why Poultry Export Ambitions Remain Grounded

Despite the ambitions of the Poultry Master Plan (PMP), South Africa’s poultry export strategy remains hamstrung by structural blind spots, regulatory inertia, and a domestic industry reluctant to evolve beyond its comfort zone.

This article explores the overlooked realities facts behind the export bottlenecks, and the key drivers responsible for unlocking export growth …

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Policy Without Progress: Why Poultry Export Ambitions Remain Grounded

Poultry Analysis - 07 August 2025

Poultry Imports Poultry meat (mainly from Brazil) declined by 16.22% to in Q1 2025. The outbreak of avian influenza on commercial farms contributed to this drop.

Import Statistics (Figures ending June 2025) ...

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Poultry Analysis - 07 August 2025
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